Thursday, February 19, 2026 | 12 pm - 1 pm eastern

Ellen Rogin, CPA, CFP
Technical knowledge builds credibility, but communication builds connection, and connection drives business success. In this engaging webinar, Ellen Rogin, CPA, CFP, and New York Times bestselling author, shares how top advisors use communication as their competitive edge. You will discover how to build trust faster, listen for what is really being said, and make every conversation more meaningful and effective.
You will walk away with:
The one word that can instantly boost client buy-in and trust
How to ask questions that open deeper, more productive conversations
The body language cues that make your communication more confident and compelling
Additional Information:
Upon registration, you will receive a confirmation email from NAIFA as well as a separate email from Zoom with your link to join the webinar.
This webinar will be recorded. NAIFA Live recordings can be found here. All webinar recordings can be found here.
Ellen Rogin is a New York Times bestselling author, former top-producing financial advisor, and recognized expert on the art of prosperity and human-centered communication. After more than 25 years leading a successful wealth management firm, Ellen now speaks, coaches, and consults with financial services organizations to help professionals strengthen trust, deepen client relationships, and grow their businesses through meaningful conversations. Her insights have been featured on CNBC, ABC, NPR, and in TIME and Oprah Magazine.
Complete the form below with the information of your on-site contact, venue information, and registration link.
Please email live@naifa.org with any questions.
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