Thursday, March 19, 2026 | 12 pm - 1 pm eastern

Matt Halloran
In a world where algorithms are learning to manage portfolios faster than you can say “fiduciary,” financial advisors face a stark truth—adapt or become obsolete. AI is here. It’s efficient, tireless, and already replacing routine financial tasks. But there’s one thing it will never master: the human connection. In Be Irreplaceable, keynote speaker and communication expert Matt Halloran delivers a jolt of reality—and a roadmap to relevance. Through bold storytelling and actionable strategies, Matt challenges advisors to stop hiding behind scripts and start mastering the one skill no machine can replicate: engaged, empathetic, deeply personal communication. Learn how to build trust faster, influence deeper, and connect on a level that turns clients into lifelong advocates—because in the age of AI, being human is your last competitive edge.
After attending this webinar, you will be able to:
Admit that AI can do a lot of what you have historically done for clients
Learn how AI can actually help you be irreplaceable
Learn how the Atomic Content Method works and how it can help you make the connections needed to grow your business organically
Additional Information:
Upon registration, you will receive a confirmation email from NAIFA as well as a separate email from Zoom with your link to join the webinar.
This webinar will be recorded. NAIFA Live recordings can be found here. All webinar recordings can be found here.
Matt Halloran (MattGPT) is the Chief Evangelist for Zocks. He is a seasoned keynote presenter, three-time author, TEDx speaker, and industry expert with over 15 years of experience in financial services as an advisor, coach, and practice management consultant.
Known for his warmth, authenticity, and signature “nice-guy rebellion,” Matt has helped thousands of advisors create deeper relationships and more meaningful impact through real, human connection. His book, Shut the F Up and Listen, blends stories, exercises, and practical tools to help people reconnect in a noisy, distracted world. Matt’s TEDx talk builds on that message, introducing HOPE — Helping One Person Every Day — and exploring how small acts of presence and compassion can create big, lasting change.
With over 1,000 podcast appearances, Matt brings a unique blend of wisdom, humor, and heart to every stage. His mission is simple: help people communicate better, listen deeper, and lead with love.
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