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The Financial & Economic Burdens of the Opioid Epidemic on MainStreetUSA

Thursday, March 12, 2020

2-4 PM eastern


hosted by:   white trans NAIFA Memphis Logo (002)                                   






Cheryl Canzanella

The Financial & Economic Burdens of the Opioid Epidemic on MainStreetUSA


As the staggering numbers of opioid addiction, overdoses & deaths continue to escalate…so does the threat on the economy, careers, family finances and retirement dreams. Last year, drug overdose was the leading cause of death of Americans under the age of 50.  As we face the worst drug crisis in American history, there’s a high probability that you or your clients have already been touched by this epidemic. Protecting your client’s assets goes far beyond insurance, investments and tax-saving strategies. Are you prepared to guide your clients through this unforgiving battle? Can you identify a client who is struggling or who is being financially exploited by a loved one struggling with addiction? Will you know what questions to ask or resources to offer.

After losing her husband to accidental overdose Cheryl Canzanella, LUTCF Brokerage Director with MassMutual shares her husband’s journey through active addiction, road to recovery and his final battle lost to overdose. By exposing the horrific realities of the opioid epidemic, her mission is to educate the financial services industry on how this epidemic is not only ripping families apart emotionally but also financially by diminishing careers and draining financial assets. Join us to learn how the opioid crisis is becoming part of the financial planning discussion, the impacts to your business, why she thinks things are about to get worse before it gets better and what you can do to prepare.   

1 CE Eligible - Presentation Outline









1:00 pm
Tech Check
Tech Check in from Watch Party Sites
2:00 pm
Live Broadcast Begins
2:00 pm
Cheryl Canzanella Presentation
3:00 pm
Q&A Discussion
Q&A Discussion at the Watch Party Sites

Bonus Content

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Cheryl Canzanella

Brokerage Director with Coastal Wealth MassMutual

As a Brokerage Director with Coastal Wealth MassMutual, Cheryl Canzanella works with financial advisors outside of MassMutual that want to add MassMutual Life, Disability, LTC & Annuities to their product offerings for their clients through sales ideas, case design, and point of sale.

Representing her peers, she currently serves as the first female President of the MassMutual Brokerage Directors Advisory Council. With 20 years in the financial & insurance industry, she holds the Series 6, 7, 24, 53, 63 and 215 insurance licenses and LUTCF designation. A graduate from Palm Beach Atlantic University, Cheryl is continuing her education through The American College and is 2 courses shy of obtaining the CLU designation.

becky brothers
Cheryl Canzanella is a financial professional who has suffered loss from the opioid crisis. As she shares Colin’s story with you you will learn how to work with your clients and families who are living with addiction or an addict in their lives. Addiction does not discriminate and it is not slowing down. Addiction devastates families emotionally and financially. We can help alleviate some of the financial stress. Learn how by attending this event.
Becky Brothers
NAIFA-Denver President, NAIFA YAT Committee, Member Value Communications Team